For researchers
Rooted in behavioral science, our market research uncovers the truth about what motivates consumers. We partner with you to understand your current methods, identify your best audiences, and structure tests to ensure no stone is left unturned.
Using isolated variables and a well-crafted test matrix, we design tests so you get actionable insights. Get answers faster by testing multiple concepts simultaneously.
Orchard researchers use automated systems that integrate with our proprietary testing platform, cutting down on project time.
Think of us as research partners here to help derive insights from data,
validate ideas, and find consensus.
Guide the conversation with your team
Teams align on audience preferences
Thousands of tests and counting with amazing results:
NEXXUS Global Consumer & Market Insight Lead
"The team will be thrilled by the results, they're pretty intuitive. This project was a win!"
Strategies deployed
Shea Moisture Head of Innovation
"This is good to see and helps us focus our claims. We can be thoughtful with the messages that land. It's awesome. Really good results."
Strategies deployed
Arm & Hammer Laundry Sr Director of Marketing
"We're always very curious and always looking for new Orchard learnings. And the team applies them right away!"
Strategies deployed
Kimberly Clark Insights Director
"Honestly, I don't know if Orchard has a direct competitor. While there are certainly alternatives, in terms of the methodology, Orchard uses, it is truly unique. I don't know have another supplier that does the same thing that does."
Strategies deployed
Head and Shoulders, Herbal Essences, Pantene Analytics Director
"In defining our big bet, hook and storyboard, product naming, and visual identity for our new hair care proposition, the Orchard platform allowed us to make quick and cost effective decisions based on real consumer behavior"
Strategies deployed
Clorox Marketing Director
"Traditional learning methods are way too slow and consumer testing outside the real work is only directional - we've had too many situations where it's given us false positives/false negatives. Orchard solves that through real-world testing with incredibly fast turnarounds."
Strategies deployed
Audience segmentation
Concept testing
Messaging testing
Clorox Innovation Director
Director, Analytics & Insights
"The outcome of our Orchard testing will literally inform what innovation products we move forward with in an executive meeting the very next day."
Strategies deployed
Iterative testing
Burt's Bees Marketing Director
Founder
"Our ultimate goal is to move Orchard testing scale from narrowly focused on marketing questions to answering and informing business strategy - this tool became a much more significant tool with the total BU."
Strategies deployed
Audience segmentation
Concept testing
Upstream consumer behavior testing
Venus, Braun, Gilette Insights Director
Product Manager
"Orchard's real-world testing helped us identify how to maximize reach and conversion. This set the basis to win for the initiative, as well as enabled us to adapt our Brand's social media strategy"
Strategies deployed
Concept testing
Creative testing
Iterative testing
1.
An email
You’ll hear from us within 24 hours to set up a time to meet.
2.
A video call
We’ll meet, preferably face-to-face for 30 minutes.
3.
An interactive demo
We’ll engage you in our process so you can experience our method.
4.
Q&A
Ask us anything or tell us about your needs and ideas.
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